Many Hospitals, Medical Clinics and Physician Practices are turning to non-conventional forms of marketing such as “ON-HOLD” marketing recordings. The recordings will be heard by every patient that contacts your facility and needs to be placed ON-HOLD. You have a captive “ON-HOLD” audience so any information you provide while they are holding is important in building your brand and image! Script Examples Include:
- Web Site Address and Resources
- Mission Statement
- Nursing Services/Physician Assistants/Specialties
- Community Involvement
- Seasonal Health Tips
- Prescription Refills
- Insurance Accepted
- Scheduling Appointment Times
Hospital/Medical Clinic Partial ON-HOLD Script
Statement #1 (Specialties)St. Anthony Summit Medical Center is a Level III trauma center serviced by Flight For Life® Colorado and nationally recognized for excellence in patient satisfaction. We provide a full range of medical specialties and health care services to Summit County and the surrounding areas including Surgical, Emergency, Critical Care, Birth Center, Orthopedic, Breast Care, Digital Mammography, Breast MRI, Radiology & Imaging, Infusion Therapy Nuclear Medicine, Cardiology, Oncology, Summit Sleep Disorders Center, Ear Nose and Throat (ENT), Gastroenterology and Total Joint Replacement.
Statement #2(Service Areas)As part of the Centura Health network, we are proud to provide convenient care where you live, work and play – that’s why visitors and residents alike can count on us for emergent and urgent medical services. In addition to 24/7, Level III emergency care at Summit Medical Center in Frisco, we have three emergency mountain clinics at the base of Breckenridge, Copper Mountain and Keystone, as well as urgent care and primary care available from CHPG High Country Healthcare.
Statement #3 (Fall Seasonal Allergies)Be aware of Fall allergies. Late summer and early fall bring on another season that triggers allergic reactions. Outdoor molds become plentiful in the fall in gutters, soil, vegetation, rotting wood and fallen leaves. You can reduce your exposure to Fall allergens. For example, avoid being outdoors in the morning hours between 5:00 and 10:00 a.m. when pollen dispersal is peaking; avoid lots and fields where ragweed grows; shower and wash hair immediately after coming in from outside activities, and especially before going to bed; keep the windows and doors of your home and car closed.
Statement #4 (My Centura Health)Have you heard about My Centura Health? It’s a FREE and secure way to keep track of your health care appointments, messages, medications and more. With My Centura Health, you have immediate online access to your immunization records and laboratory results. And your information is available any time you need it. To learn more, visit epic.mycenturahealth.org/MCH and sign up as a registered user. Thanks for holding. Your call is very important to us.
Physician Practice Primary Care Partial Script
Statement #1 (Introduction)Welcome to CHPG Primary Care Golden. We are located at 750 Warner Drive in Golden right next door to the Loaf and Jug. Complete care for your whole family includes: wellness visits, school and sports physicals, immunizations, sick visits and disease management. We also offer same day sick care appointments. For more information please visit our website at centura.org/locations/chpg-golden-primary-care. Thank you for holding. Someone will be right with you.
Statement #2 (Prescription Refills)Are you calling for a prescription refill? Please ask your pharmacy to contact us directly for the quickest response to your request. To ensure you don’t run out of your medication, please remember to allow 3 business days for your refill requests to be processed. Because of the special attention we give each of our callers, we are assisting another patient and will be right back to speak with you personally.
Statement #3 (Insurance)When we return, we will ask for the name of your insurance carrier and request that you please bring a current copy of your insurance card to each visit. If you change insurances, please let us know as soon as possible. CHPG Primary Care Golden accepts most insurances including Medicare and Medicaid. To confirm our practice is covered by your plan, or for specific information about your coverage you should contact your insurance company directly.
Statement #4 (Behavioral Health)You may be asking why is a Behavioral Health counselor in my Dr.s office. The integration of behavioral health into primary care and pediatric offices is one of the fastest growing trends in health care. The benefit is the ease and convenience of a Behavioral Health professional on site where you receive your medical care and is the key to achieving the 3 C’s that enhance your health care…..Communication, Collaboration and Coordination. Ask for details when we return to the line.
Physician Practice Specialty Partial Script
Statement #1 (Balloon Sinuplasty)Do you struggle with reoccurring sinus infections, headaches, congestion and exhaustion? Ask our physicians if Balloon Sinuplasty may alleviate your discomfort. Similar to a balloon angioplasty that heart surgeons use to open clogged arteries, this surgery uses a small balloon inserted into the sinuses to widen the walls of the passageway and restore normal sinus drainage. Schedule an appointment when we return to the line.
Statement #2 (Staff)We are proud to have on staff at Colorado ENT specialists Dr. Mark Willis. Dr. Dan Sdrulla and Dr. Ben Milam. Our physicians are all board certified in Otolaryngology and are committed to the highest standard and care for both adults and pediatrics. In addition to our physicians on staff, we offer the services of our certified Audiologists who provide a wide range of hearing related services to accommodate your lifestyle; including custom fitted hearing aids, assistive listening devices, hearing protection such as earplugs and diagnostic services related to hearing loss. We appreciate your call and will be right back to assist you personally.
Statement #3 (Emergency Instructions)If you find yourself faced with an emergency after hours, and you feel it is a life threatening emergency, please hang up and dial 911. Otherwise please dial the office number and our after- hours answering service will take your information and forward it to the on–call physician to assist you immediately. Thank you for calling Colorado ENT Specialists, we will be with you soon so please stay on the line. For more information regarding our practice or for links to sites with helpful medical information, please visit our web site at www.coloradoentspecialists.org
Statement #4 (Cold & Flu)Cold and flu season has arrived. Vaccination is the best protection against contracting the flu. Also, here are some tips for you to follow to keep yourself as healthy as possible: Cover your mouth and nose with a tissue when you cough or sneeze. Throw the tissue in the trash when you are finished. Wash your hands often with soap and water, especially after you cough or sneeze. If soap and water aren’t available, alcohol-based hand cleaners are also effective. Avoid touching your eyes, nose or mouth. Germs spread this way. Try to avoid contact with sick people. Stay home if you are sick and until you are symptom-free for 24 hours. This is to keep from infecting others and spreading the virus further. Flu shots are now available please schedule your appointment today.